Set up a successful fishing tackle shop depends on many aspects, such as market positioning, joining policy, product structure, market potential and so on. However, in the specific operation, store location, business strategy, the clerk of the service level is more important. The analysis of business circle and effective. The so-called values, refer to the shop as the central location, along a certain direction and distance extension, can attract customers range. Say simply, is to store customers live in geographic range. The shop sales area usually have a certain geographical boundaries, namely a relatively stable values. Investors in the process of location, we must first carefully observed values of the situation.Such as values of passenger flow and vehicle flow have how old? How many values of competitors? Values of the geographic location is the city center or the edge of the city?Generally speaking, larger traffic places are: City Commercial Center; near the train station, bus station site; commercial pedestrian street; university campus entrance; the popular tourist attractions; large wholesale market entrance. Residents within a 500 mile radius of not less than 10000 people in large and medium-sized residential area.Under normal circumstances, set up shop in the heavy traffic on the street, the bustling bustling area, the probability of success than common location much higher. A lot of people fishing gear shop, should also choose in places with large passenger flow volume, but this is a misunderstanding, the reason lies in: fishing gear shop, consumers are relatively stable, the success of a fishing tackle shop opened in the six months after at least more than 70% of turnover should be by the stable customer group (i.e., repeat customers) to contribute, since customers stable, as long as the traffic convenience, easy to find.
Set up a successful fishing tackle shop depends on many aspects, such as market positioning, joining policy, product structure, market potential and so on. However, in the specific operation, store location, business strategy, the clerk of the service level is more important. The analysis of business circle and effective. The so-called values, refer to the shop as the central location, along a certain direction and distance extension, can attract customers range. Say simply, is to store customers live in geographic range. The shop sales area usually have a certain geographical boundaries, namely a relatively stable values. Investors in the process of location, we must first carefully observed values of the situation.
Such as values of passenger flow and vehicle flow have how old? How many values of competitors? Values of the geographic location is the city center or the edge of the city?
Generally speaking, larger traffic places are: City Commercial Center; near the train station, bus station site; commercial pedestrian street; university campus entrance; the popular tourist attractions; large wholesale market entrance. Residents within a 500 mile radius of not less than 10000 people in large and medium-sized residential area.
Under normal circumstances, set up shop in the heavy traffic on the street, the bustling bustling area, the probability of success than common location much higher. A lot of people fishing gear shop, should also choose in places with large passenger flow volume, but this is a misunderstanding, the reason lies in: fishing gear shop, consumers are relatively stable, the success of a fishing tackle shop opened in the six months after at least more than 70% of turnover should be by the stable customer group (i.e., repeat customers) to contribute, since customers stable, as long as the traffic convenience, easy to find. Wholesale of mainly concentrated in the market, or the fierce competition will be inevitable, there may even be undesirable competition. To determine the address according to the main commodity. Place of business and the choice of main commodities and potential customers of all walks of life are closely related, have different characteristics and consumption object, select not only the downtown business district and. For example, funeral supplies stores open for at a nearby hospital, non brand salon suitable near large residential area, sporting goods stores, in addition to downtown can also be opened near the university campus and so on. So, it also requires our operators must first have a clear understanding, to the product and the target consumer group self knowing, can win. For the fishing gear shop, also have location main commodities, if it is a brand of fishing gear shop, with high-grade, high price, the main consumer oriented high income groups in urban areas, is fishing gear shop should be located in the city center area, in order to facilitate the District of the city people come to buy, if positioning in the product line, the main service in the surrounding community the crowd, should be located in a city population is relatively concentrated area. Whether the traffic condition and parking places. The selected position preferably convenient transportation and smooth, and the overpass and underpass to, bus station, subway station, light rail station and other public transportation facilities adjacent to, as far as possible, the corner is located at the intersection of the flow of people, this area will generally great. At the same time, should also pay attention to whether there is a parking lot in front of or near the car, to facilitate consumers to berth. To act decisively, find good shops to rapidly take. Good location you can fancy, so others might take a fancy to, once found a good shop location would be quickly took off, to avoid the big sleep, missed the opportunity. |